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Strategic Planning Facets in Hospitality and Tourism


About This Course

This unit provides the learners to gain knowledge about strategic business planning in the hospitality and tourism sector. The learners will be able to develop strategic business plans and apply them to organisations selected. Students will gain knowledge in identifying and critically evaluating theories of business strategy. The unit also assists students in developing skills to analyse strategic fit to develop business strategies. Learners will also gain understanding in the concept of business ethics.


  • A bachelor's degree or an equivalent qualification
  • Should be at least 22 years of age
  • or

  • A minimum work experience of 5 years
  • Learning Outcome

  • Understand the use of theories and approaches in identifying and evaluating business strategy.
  • Identify and evaluate the strategic options toward hospitality and tourism organisations.
  • Identify the risk involved and be able to recommend and justify suitable options.
  • Develop a business strategy and evaluation of the concept ethics.
  • Identify potential conflicts and the techniques for mitigation in the implementation of a business strategy.
  • Frequently Asked Questions

    What is included in the cost of my programme?

  • All course material, including online modules and written assignments
  • Personal tutor support with online sessions
  • Dedicated student support
  • Access to an online community learning forum
  • Assignment marking and feedback
  • Am I eligible for this programme?

    You are eligible if you meet our stipulated entry requirements.

    Will there be an interview?

    There is no interview process. You will have to fill out a short application form to make sure you meet the criteria.